So how can you use your Blog to build your MLM business? In this post I'm going to share with you how to create a simple Sales Funnel for your blog to generate leads using your Blog.
First step is deciding what you are branding yourself as. Are you going to blog about business or product benefits? What exactly do you want to be known for as the expert?
Are you going to be the health/weight-loss expert or the business leader/coach?
Lead Magnet
The second most important thing is having a lead magnet that is relevant to whatever you will be blogging about. You could even have a few different ones as long as they are related to your blogging topic.
But I'd start with one. Take a little time to create a PDF, Video, Case study, e-Book, or Report. Keep in mind whatever you create will possibly be generating leads for you 24/7 for years to come.
Click here for a Free 7 Step Lead Magnet Guide to will help you create an 'itch' they can't resist going after.
Capture Page
On your blog you'll have a call-to-action at the end or near the end for them to click on and it will take them to a capture page where they sign up for the free lead magnet.
When they put in their name & email it will automatically add them to your email list and send them the first email to the link to your give-away.
Keep in mind not nearly everybody will buy something right away. But now they are on your email list and you can follow up with them via automated emails as often as daily.
The Sales Page
After they enter their email address, they will land on your sales page. Not your company sales page, but one you created yourself.
Now the goal with this page is to provide more value and educate them on;
And then you can add a button they can click on to go to your company sales page to order it. Make sure the link will go to a specific product or product line, not a general sales page where they can get lost, fumbling around trying to find what they are looking for.
That my friends is the basics of setting up a Sales Funnel for a Blog to generate leads for your MLM products or services.